Tag Archives: Instagram

Now this is a cool story form experiment

The BBC conducted an interesting experiment in story form yesterday:  A quick video report it labelled the #Instafax on its Instagram account.

This is smart in many ways, but mostly because it’s using the social network to share the report, and that it offers a quick news bite for those with short attention spans. (Of course, the Beeb directs followers to its main news site for those wanting more than a snack – sadly Instagram doesn’t allow users to hotlink.)

If you think about it, most Instagram users would be on their phone, and don’t have time to sit through a 2:00 report.

#Clever BBC, very smart.

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ONA’s Social media debate: Best practices vs. bad habits

This was a great debate at the Online News Association conference. Rather than try to sum it up, I decided to post as a Q&A.

Panel members included:

Eric Carvin, Social Media Editor, Associated Press
Liz Heron, Director of Social Media, Wall Street Journal
Niketa Patel, Social Media PM, CNN
Anthony De Rosa, Social Media Editor and columnist, Reuters

Q: Liking people and organizations on Facebook – does the terminology need to be changed?

Heron: I don’t get too hung up on it. I don’t see liking as a personal endorsement, people aren’t going to think you’re endorsing that person

Patel:– Should be following people who have the same beat, and follow as many people as you can

Carvin: :At AP, we recommend that journalists follow opponents of a candidate as well as original candidate

De Rosa: I think you have to have common sense, don’t go out of your way to stray from perception

Heron: It allows for more transparency, allows for more scrutinty and bias, but it’s worth it to be out there and more available to people

Q: When is it appropriate to be tweeting/sharing unconfirmed reports?

Continue reading ONA’s Social media debate: Best practices vs. bad habits